Tuesday 3 April 2012

Belvedere Vodka promotes rape?

Yes, this is a real ad for Belvedere Vodka.  Is it offensive or what?!

What genius came up with this?

Plus they stole the picture from something with totally different content.

Not surprising, Belvedere has pulled the ad.


Adaptable Kay said...

You wonder what some people are thinking when they come up with and agree to these type of ads.

Was it a slow day or something?

Masshole Mommy said...

Oh my god - what were they thinking??

Margaret B said...

Coming from the PR world, I can truly say that it may be a case of somebody at the digital/marketing agency that works for Belvedere not asking a PR person whether this would create a crisis situation or not. The message in this ad is horrendous but sometimes the blinders come on for the sake of being cheeky and edgy. This is a big FAIL.

Teresa said...

Didn't see it! In terms of marketing any publicity is better than none. Poor taste to say the least.